"When we implemented the Insight program, we cut our advertising costs by 50% and in a few short months we grew our business by 7.5%."
Steve Ceccanti, Owner
Nonna Emilia Ristorante
Aloha, Oregon
Services
Founded in 2003, Insight helps you increase sales and reduce marketing expenses by focusing on accelerating repeat guest traffic. Insight accomplishes this through its core monthly guest feedback service that features customized comment cards, data entry, performance reports, response letters, database of guest contact information, and online access to guest feedback.
We have also partnered with complementing solution providers in key areas. You will get discounted access to all the tools necessary for the ultimate success in accelerating repeat business.This makes Insight your one stop partner for all your guest targeted marketing needs.
Main Services
Custom Comment Card Printing
Monthly Guest Feedback Service: managed or unmanaged
Data entry
Response Letters
Birthday and Aniversary Club
Managed Email Marketing
Managed Direct Mail Marketing
Partnered Services Available
Email Marketing Soluton
Online Direct Mail Solution
Text Marketing
The core Insight Service comes in 3 editions; Silver, Gold, and Platinum.
Silver |
Gold |
Platinum |
|
|---|---|---|---|
| Online Access | X |
X |
X |
| Online Comment Card * | X |
X |
X |
| Performance Reports | X |
X |
X |
| Guest Contact Database | X |
X |
X |
| Data Entry | X |
X |
|
| Response Letters | X |
X |
|
| Birthday/Anniversary Club | X |
||
| Pricing Starts At ** | $50/mo |
$250/mo |
$295/mo |
| Setup Fee(onetime) | $150 |
$150 |
$150 |
* Extra setup fees apply
** We often customize programs to each clients needs. As a result, prices stated above are based on our average client's needs and do include some limitations. Please call for a more detailed quote.
Silver, Gold, and Platinum Clients have access to the exclusive Insight GuestForce on-line platform
where you can:
* Manage your account on-line
* View Guest commentary
* Online comment card for your website
* Keep server list up-to-date
* Define shifts for reporting purposes
* Access performance reports on demand
* Download guest information including email and physical addresses
Silver Edition
For the smaller or larger multi-unit operator that wants to handle data entry and response letter generation on their own. With this edition you will get access to the GuestForce platform to manage your guest feedback program. This includes the ability to have an online comment card that attaches to your website (extra setup fees may apply).
Gold Edition
This is a fully managed monthly service where you simply mail the cards to us each week and we handle the rest.
With this edition Insight handles data entry of feedback and the generation of Response Letters.
Platinum Edition
Same as Insight Gold but includes the Birthday and Anniversary Club. With the Birthday and Anniversary Club we generate letters to guests with Birthdays and Anniversaries in the upcoming month. The letters invite the guest to come in and celebrate and may offer an enticement such as a complimentary dessert.
Customized Comment Cards
We can develop a customized comment card for your operation that includes your logo, graphics, specific questions, and choice of card stock.
Pricing: $45-65 per 1000 for clients utilizing the Insight service. $125 per 1000 for development of a customized card for your own program.
Managed Email Marketing
Insight will manage your monthly email marketing efforts. With this service you can experience all the benefits of low-cost but highly effective email marketing while not having to learn new technologies or manage a new process.
Pricing: Starts at $114/mo for unlimited emails. Pricing will vary as you grow your email database.
Managed Direct Mail Marketing
As with our managed email program, Insight offers you a cost-effective monthly direct mail service that utilizes your growing database of guest contact information. We will work with you to design well targeted direct mail campaigns that will work in conjunction with your email marketing efforts. This provides you with a completey unified marketing strategy giving you the most bang for your buck out of your marketing budget.
Pricing: $100/mo plus cost of collateral and postage.
Call for pricing at (503)502-9007 or email us!








